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Discover the beautiful Provence-Alpes-Côte d’Azur region and its wealth of tourist attractions. Set between Mediterranean Sea and mountains, our region overflows with exciting and exceptional things to see and do. We offer a fabulous choice of tours and activities for your stay. Welcome to a whole new world of travel experiences!

Provence-Alpes-Côte d’Azur promises unexpected holiday experiences, heavenly beaches and landscapes, unforgettable encounters and a buzzing cultural life.

Provence-Alpes-Côte d’Azur is home to 700 km of exceptional Mediterranean coastline that brims with little coves, creeks, capes and peninsulas. A breathtaking sight, with magical vistas over the Med...

Provence-Alpes-Côte d’Azur is home to France's largest number of nature reserves and national parks. The region boasts many exceptional natural areas, harbouring the diverse landscapes and scenic treasures of the region's Mediterranean coast, hinterland and mountain ranges.

Experience amazing urban escapes in Provence-Alpes-Côte d'Azur. From the coast to the Provençal countryside and the hinterland of Nice to as far as the Alps. Each stop promises you a unique and rich experience that is illuminated by the southern sun.

Fancy touring the South of France? Explore the unique Provence-Alpes-Côte d’Azur region, nestling between sea and mountains and overflowing with must-see sights and exceptional holiday experiences! We offer a vast palette of tours and activities for your holiday in the South of France. The Provence-Alpes-Côte d’Azur region keeps its promises – welcome and enjoy!

Whether you're travelling with family, friends, or a partner, you'll love experiencing Provence-Alpes-Côte d'Azur's many amusement parks, zoos and gardens at a leisurely pace. And if you're seeking relaxation, the South is also home to many gorgeous spas and thermal baths. Pure bliss!

In Provence-Alpes-Côte d'Azur, you have it all: the sea, the mountains, the countryside and abundant sunshine. By bike, on horseback, on a hike, in the snow, or even in a hot-air balloon, reconnect with nature and recharge your batteries.

Enjoy the sea, the calanques, the lakes and the rivers of the le Sud region to treat yourself to a swimming break, a rafting or paddle-board outing, a diving lesson, or why not an introduction to sailing?

The Provence-Alpes-Côte d'Azur region bursts with exceptional flavours and fragrances both on the plate and in the glass. Savour them as you explore the local food markets, "bistrots de pays" restaurants, top tables and vineyards of the South.

Contemporary art, Roman heritage, religious architecture, typical villages and Alpine fortifications, Provence-Alpes-Côte d'Azur abounds with rich and varied cultural experiences. Dive into this historic universe and its fascinating aesthetics.

With its renowned, colourful and characterful crafts, its mega shopping centres, its generous terroir and its palette of gourmet specialities, Provence-Alpes-Côte d'Azur is an incredible shopping destination. Track down the souvenirs of your dreams, to wear, to eat or to admire.

The history-laden Route Napoléon, the Painters Route that follows in the footsteps of the great masters, or the dazzling yellow blossoms along the Mimosa Route, discover the most beautiful routes in Provence-Alpes-Côte d'Azur.

Throughout the year, Provence-Alpes-Côte d'Azur beats to the rhythm of its events. From the famous Carnaval de Nice and Festival of Avignon to the Latino-Mexican Fêtes de Barcelonnette, discover the events in le Sud which are not to be missed.

In the South of France, between the Mediterranean Sea and the mountains, lies the Provence-Alps-Côte d’Azur region nestled within stunning natural borders. Here, come and choose from a wide variety of accommodations and outstanding B&Bs. Discover the ultimate in gastronomy with a Mediterranean accent and a contemporary twist, created by passionate Chefs.

From hotel and guest rooms in the city and countryside to unusual places to stay that are surrounded by nature, find the lodging that best suits you for your holiday in Provence-Alpes-Côte d'Azur.

Treat yourself to a delicious meal in one of the best restaurants in le Sud. Village bistrot, a high-altitude restaurant, a tasty seaside table, or even a Michelin-starred restaurant, Provence-Alpes-Côte d'Azur will satisfy all your gourmet desires.

What administrative steps should you take before you depart? When and how to get to Provence-Alpes-Côte d'Azur? How to get around once you arrive? What are the prices of City Passes? Here’s all the information you need to prepare for your trip.

TO & Medias

Planning to write a feature or schedule tours in Provence, the Southern Alps or on the Côte d’Azur? You’re in the right place!

THE REGIONAL TOURISM BOARD

STRATEGY

Part of the Plan de Croissance de l’Economie Touristique (Tourism Economy Development Plan), the Regional Tourist Board strategy focuses strongly on its 3 international destinations and their associated brands: "Provence, Enjoy the Unexpected", "Alpes French South" and "Côte d’Azur France". Our strategy targets 3 main objectives and takes into account evolving consumer preferences and intense competition from other travel destinations.

DESTINATIONS

Welcome to the exceptional and unexpected Provence-Alpes-Côte d’Azur region. Warm and authentic, wild and natural, creative and enriched with a culture dating back thousands of years, the Région Sud is a year-round holiday destination offering something for everyone, along with an infinite variety of landscapes all located within extremely short distances. Discover our three beautiful destinations: "Provence, Enjoy the Unexpected", the "Alpes French South" and "Côte d’Azur France".

MEDIA AND INFLUENCERS

Media relations play a major role in the strategy of the Regional Tourist Board (Comité Régional du Tourisme) thanks to our network of experienced partners. Today's information consumption habits require an adapted, diversified and decompartmentalized approach, focusing on the Internet and social networks.

MUST SEES

The Provence Alpes Côte d’Azur region is home to 3 magnificent destinations each offering their own, completely unique scenery. Just 3 hours from Paris on the high-speed train (TGV) or 1 hour and 10 minutes by air, you will love discovering this exceptional region. Here are our 28 must-see heritage sites, promising unforgettable holiday experiences.

TOUR OPERATORS & TRAVEL AGENTS

The Regional Tourism Board (Comité Régional de Tourisme) is in charge of promoting our 3 destinations "Provence, Enjoy the Unexpected", "Alpes French South" and "Côte d’Azur France" to French and international markets. We are here to keep you up to speed with the latest news from our 3 destinations and their service providers, and assist you with your marketing efforts.

HOW TO GET THERE?

Provence-Alpes-Côte d’Azur is an easily-accessible region, whether you're travelling by plane, car or train. Whatever your chosen destination, it's very easy to get here and travel between the French Alpes, Mediterranean coast and inland Provence.

OUR PARTNERS

The Regional Tourism Board (Comité Régional de Tourisme) works hand in hand with a network of travel professionals active in promoting our destinations to international markets. Members of our "Pro Club", they guarantee high-quality and innovative services. They will also be happy to assist you in preparing your articles, features and tour programmes.

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MEDIA LIBRARY

Provence
Alpes
Côte d’Azur

OUR PRESS BOOKS

The Regional Tourism Board (Comité Régional de Tourisme) produces and regularly updates various press books focusing on our 3 destinations: Provence, Alpes, Côte d’Azur and highlighting the region's "Best Of" tourist attractions. Download them today!

PUBLICATIONS

The Regional Tourist Board (Comité Régional du Tourisme) produces various publications targeting the general public or travel professionals to expand the visibility and notoriety of its destination brands. These publications are distributed during its operations in France and overseas.

TOURING IDEAS

Whether your taste goes to city trips, slow tourism, culture, wine tourism, golfing, cycling, motorbiking, skiing, summer mountains, gastronomy, local produce or lavender fields, our 3 destinations "Provence, Enjoy the Unexpected", "Alpes French South" and "Côte d’Azur France" offer a multitude of exciting travel experiences for every taste. Here are some touring ideas for an unforgettable holiday.

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